The Help
An aspiring author during the civil rights movement of the 1960s decides to write a book detailing the African American maids' point of view on the white families for which they work, and the hardships they go through on a daily basis.
DistributorWalt Disney Pictures
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Opening$29,481
43 theaters
43 theaters
Budget$25,000,000
Release DateDec 8, 2011
MPAAPG-13
Running Time2 hr 26 min
GenresDrama
In Release390 days/55 weeks
Widest Release43 theaters
IMDbPro
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| Date | Rank | Weekend | %± LW | Theaters | Change | Avg | To Date | Weekend |
|---|---|---|---|---|---|---|---|---|
| Dec 8-11 | 14 | $29,481 | - | 43 | - | $685 | $40,458 | 1 |
| Dec 15-18 | 20 | $14,111 | -52.1% | 43 | - | $328 | $71,011 | 2 |
| Dec 22-25 | 19 | $10,627 | -24.7% | 42 | -1 | $253 | $96,480 | 3 |
| Dec 29-Jan 1, 2012 | 27 | $3,866 | -63.6% | 21 | -21 | $184 | $104,979 | 4 |
| Jan 5-8 | 32 | $3,622 | -6.3% | 12 | -9 | $301 | $114,842 | 5 |
| Jan 12-15 | 39 | $2,076 | -42.7% | 10 | -2 | $207 | $118,140 | 6 |
| Jan 19-22 | 37 | $1,571 | -24.3% | 9 | -1 | $174 | $121,704 | 7 |
| Jan 26-29 | 33 | $2,274 | +44.7% | 7 | -2 | $324 | $124,908 | 8 |
| Feb 9-12 | 38 | $505 | - | 4 | - | $126 | $134,707 | 10 |
| Feb 16-19 | 40 | $505 | - | 6 | +2 | $84 | $136,994 | 11 |
| Feb 23-26 | 43 | $603 | +19.4% | 5 | -1 | $120 | $138,304 | 12 |
| Mar 1-4 | 50 | $378 | -37.3% | 4 | -1 | $94 | $140,522 | 13 |
