The Help
An aspiring author during the civil rights movement of the 1960s decides to write a book detailing the African American maids' point of view on the white families for which they work, and the hardships they go through on a daily basis.
DistributorWalt Disney Pictures
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Opening$97,819
27 theaters
27 theaters
Budget$25,000,000
Release DateDec 28, 2011
MPAAPG-13
Running Time2 hr 26 min
GenresDrama
In Release370 days/52 weeks
Widest Release40 theaters
IMDbPro
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| Date | Rank | Weekend | %± LW | Theaters | Change | Avg | To Date | Weekend |
|---|---|---|---|---|---|---|---|---|
| Dec 28-Jan 1, 2012 | 15 | $97,819 | - | 27 | - | $3,622 | $119,425 | 1 |
| Jan 4-8 | 16 | $102,717 | +5% | 31 | +4 | $3,313 | $258,267 | 2 |
| Jan 11-15 | 15 | $60,203 | -41.4% | 40 | +9 | $1,505 | $337,818 | 3 |
| Jan 18-22 | 16 | $54,721 | -9.1% | 35 | -5 | $1,563 | $415,090 | 4 |
| Jan 25-29 | 18 | $37,268 | -31.9% | 28 | -7 | $1,331 | $469,790 | 5 |
| Feb 8-12 | 26 | $16,296 | - | 15 | - | $1,086 | $535,616 | 7 |
| Feb 15-19 | 31 | $13,670 | -16.1% | 12 | -3 | $1,139 | $556,734 | 8 |
| Feb 22-26 | 40 | $4,372 | -68% | 12 | - | $364 | $567,102 | 9 |
| Feb 29-Mar 4 | 41 | $3,846 | -12% | 9 | -3 | $427 | $579,939 | 10 |
| Mar 7-11 | 55 | $270 | -93% | 7 | -2 | $38 | $585,612 | 11 |
| Mar 14-18 | 54 | $917 | +239.6% | 4 | -3 | $229 | $588,696 | 12 |
| Mar 21-25 | 47 | $1,022 | +11.5% | 7 | +3 | $146 | $585,712 | 13 |
| Mar 28-Apr 1 | 50 | $1,198 | +17.2% | 4 | -3 | $299 | $592,639 | 14 |
