The Lorax

A 12-year-old boy searches for the one thing that will enable him to win the affection of the girl of his dreams. To find it he must discover the story of the Lorax, the grumpy yet charming creature who fights to protect his world.

Summary Details
DistributorUniversal Pictures International (UPI)
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Opening$59,532
14 theaters
Budget$70,000,000
Release DateApr 5, 2012
MPAAPG
Running Time1 hr 26 min
GenresAdventure Animation Comedy Drama Family Fantasy Musical
In Release271 days/38 weeks
Widest Release14 theaters
DateRankWeekend %± LW TheatersChange AvgTo DateWeekend
Apr 5-82$59,532-14-$4,252$59,5321
Apr 12-153$63,139+6.1%14-$4,509$139,8022
Apr 19-226$12,473-80.2%13-1$959$157,3443
Apr 26-298$2,897-76.8%9-4$321$163,3744