The Lorax

A 12-year-old boy searches for the one thing that will enable him to win the affection of the girl of his dreams. To find it he must discover the story of the Lorax, the grumpy yet charming creature who fights to protect his world.

Summary Details
DistributorUniversal Pictures International (UPI)
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Opening$1,719,955
542 theaters
Budget$70,000,000
Release DateMar 30, 2012
MPAAPG
Running Time1 hr 26 min
GenresAdventure Animation Comedy Drama Family Fantasy Musical
In Release277 days/39 weeks
Widest Release542 theaters
DateRankWeekend %± LW TheatersChange AvgTo DateWeekend
Mar 29-Apr 13$1,719,955-542-$3,173$2,155,5641
Apr 5-84$1,056,223-38.6%515-27$2,050$3,795,7752
Apr 12-156$412,653-60.9%464-51$889$4,387,2013
Apr 19-228$257,586-37.6%359-105$717$4,833,5744
Apr 26-2911$78,951-69.3%217-142$363$4,988,2375
May 3-613$30,936-60.8%122-95$253$4,935,4486
May 10-1316$10,721-65.3%83-39$129$4,961,7447
May 17-2020$8,090-24.5%49-34$165$4,969,8348
May 24-2721$5,824-28%32-17$182$4,975,6589
May 31-Jun 327$3,787-35%19-13$199$4,993,01010
Jun 7-1040$1,092-71.2%5-14$218$4,676,95011
Jun 14-1737$1,618+48.2%7+2$231$4,680,31212
Jun 28-Jul 125$1,386-2-$693$4,681,69814
Oct 18-2189$30-1-$30$5,204,44230
Nov 22-2553$504-1-$504$5,193,16135