The Lorax

A 12-year-old boy searches for the one thing that will enable him to win the affection of the girl of his dreams. To find it he must discover the story of the Lorax, the grumpy yet charming creature who fights to protect his world.

Summary Details
DistributorUnited International Pictures
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Opening$205,949
164 theaters
Budget$70,000,000
Release DateMar 23, 2012
MPAAPG
Running Time1 hr 26 min
GenresAdventure Animation Comedy Drama Family Fantasy Musical
In Release284 days/40 weeks
Widest Release164 theaters
DateRankWeekend %± LW TheatersChange AvgTo DateWeekend
Mar 16-184$120,366-79-$1,523$120,366-
Mar 23-252$205,949-164-$1,255$327,2251
Mar 30-Apr 15$121,729-40.9%87-77$1,399$524,7602
Apr 6-85$132,434+8.8%82-5$1,615$821,7593
Apr 13-156$78,557-40.7%50-32$1,571$1,021,6244
Apr 20-226$81,047+3.2%57+7$1,421$1,120,9255
Apr 27-297$32,583-59.8%34-23$958$1,164,0436
May 4-68$41,128+26.2%36+2$1,142$1,218,4327
May 11-139$31,018-24.6%23-13$1,348$1,255,0748
May 18-207$32,823+5.8%26+3$1,262$1,292,4169
May 25-279$6,489-80.2%21-5$309$1,302,30110
Jun 1-37$27,895+329.9%18-3$1,549$1,346,89211
Jun 8-108$24,243-13.1%21+3$1,154$1,287,02112
Jun 15-1710$29,236+20.6%19-2$1,538$1,320,75213
Jun 22-2410$27,494-6%20+1$1,374$1,352,30214
Jun 29-Jul 119$3,398-87.6%9-11$377$1,366,02215
Jul 6-823$1,391-59.1%4-5$347$1,403,42916