The Help
An aspiring author during the civil rights movement of the 1960s decides to write a book detailing the African American maids' point of view on the white families for which they work, and the hardships they go through on a daily basis.
DistributorWalt Disney Pictures
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Opening$16,272
8 theaters
8 theaters
Budget$25,000,000
Release DateJan 12, 2012
MPAAPG-13
Running Time2 hr 26 min
GenresDrama
In Release355 days/50 weeks
Widest Release8 theaters
IMDbPro
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| Date | Rank | Weekend | %± LW | Theaters | Change | Avg | To Date | Weekend |
|---|---|---|---|---|---|---|---|---|
| Jan 12-15 | 11 | $16,272 | - | 8 | - | $2,034 | $16,272 | 1 |
| Jan 19-22 | 14 | $11,375 | -30.1% | 8 | - | $1,421 | $37,439 | 2 |
| Jan 26-29 | 13 | $6,851 | -39.8% | 6 | -2 | $1,141 | $50,860 | 3 |
| Feb 2-5 | 17 | $4,740 | -30.8% | 5 | -1 | $948 | $60,205 | 4 |
| Feb 9-12 | 22 | $3,642 | -23.2% | 4 | -1 | $910 | $66,162 | 5 |
| Feb 16-19 | 35 | $165 | -95.5% | 1 | -3 | $165 | $68,359 | 6 |
| Feb 23-26 | 30 | $252 | +52.7% | 1 | - | $252 | $68,755 | 7 |
| Apr 19-22 | 29 | $301 | - | 2 | - | $150 | $74,661 | 15 |
