When in Rome

Beth is an ambitious young New Yorker who is completely unlucky in love. On a whirlwind trip to Rome, she impulsively steals some coins from a reputed fountain of love, and is then aggressively pursued by a band of suitors.

Summary Details
DistributorUnited International Pictures
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Opening$70,249
35 theaters
Release DateApr 30, 2010
MPAAPG-13
Running Time1 hr 31 min
GenresComedy Romance
In Release246 days/35 weeks
Widest Release35 theaters
DateRankWeekend %± LW TheatersChange AvgTo DateWeekend
Apr 30-May 28$70,249-35-$2,007$70,2491
May 7-98$42,127-40%35-$1,203$138,4792
May 14-1610$19,759-53.1%34-1$581$183,6033
May 21-2317$6,353-67.8%17-17$373$209,3174
May 28-3021$2,394-62.3%11-6$217$218,4555
Jun 4-627$2,408+0.6%10-1$240$218,4896
Jun 11-13
World Cup (South Africa)
24$1,688-29.9%6-4$281$225,2617
Jun 18-20
World Cup (South Africa)
30$1,605-4.9%6-$267$231,8508
Jun 25-27
World Cup (South Africa)
37$757-52.8%3-3$252$231,1809
Jul 2-4
World Cup (South Africa)
43$199-73.7%1-2$199$233,36210