Forecast: It's Finally Here...
And I'm beginning to think that I'm the only one who cares. I'm talking about A Midsummer Night's Dream, of course. This may well be a case where I let my desire to see the picture cloud my judgment of its box office potential. For despite the lavish theater displays and tantalizing trailers, the picture is shaping up to be a non-event.
Opening at only 1,080 theaters, Fox seems to have given up on it, just as they did with Pushing Tin a few weeks earlier. Though with a reported budget of only $13.5 million, they won't take quite the bath they did with that one.
The reviews have been mixed at best. Normally, that wouldn't matter, but this is the sort of picture that needs positive notices to gain attention from its intended adult demographic. After all, indifference, as Pushing Tin proved, is the death knell at the box office. It's too late to change my bullish $7.3 million prediction though.
Meanwhile, Black Mask and Trippin' get modest releases to promote their video debuts.
For the specific predictions, check out the Forecast.
Opening at only 1,080 theaters, Fox seems to have given up on it, just as they did with Pushing Tin a few weeks earlier. Though with a reported budget of only $13.5 million, they won't take quite the bath they did with that one.
The reviews have been mixed at best. Normally, that wouldn't matter, but this is the sort of picture that needs positive notices to gain attention from its intended adult demographic. After all, indifference, as Pushing Tin proved, is the death knell at the box office. It's too late to change my bullish $7.3 million prediction though.
Meanwhile, Black Mask and Trippin' get modest releases to promote their video debuts.
For the specific predictions, check out the Forecast.
