News

Arthouse Audit: 'The Kids' Grow Up

by Ray Subers
The Kids Are All Right
 

 
July 26, 2010

After expanding in to over 200 theaters, The Kids Are All Right easily topped all limited releases for the second weekend in a row. Cyrus and The Girl Who Played with Fire each lost some steam, while a new entry from Bollywood failed to drum up much interest.

The Kids Are All Right finished in 11th place on the overall weekend chart, grossing $2.6 million at 201 locations (up from 38 last weekend). That was the highest-grossing weekend for a limited release since Up in the Air made $3.2 million the weekend of Dec. 18, 2009. Through its third weekend, Kids has earned $4.9 million. Its weekend per theater average of $12,909 was solid enough to encourage further expansion, though it's still too early to say that Kids has what it takes to reach the levels of past moderate summer platform hits like (500) Days of Summer or Garden State.

After a good start last month, Cyrus has cooled off: the John C. Reilly-Jonah Hill comedy fell 35 percent to $709,464 over the weekend. Playing at 454 locations, Cyrus had a miserable per theater average of $1,563, and it's becoming less and less likely that it will have a nationwide release. Cyrus has made $6.3 million through its sixth weekend.

In its third weekend, The Girl Who Played with Fire fell 17 percent to $563,790 at 165 locations (up 26 from last weekend). Overall, the second movie in the Millennium series has grossed $2.95 million. Tilda Swinton's I Am Love dipped 19 percent to an estimated $338,000 for a total of $3.2 million, while Winter's Bone was the fifth-biggest specialty release, down just seven percent to $322,661 for a total of $3.6 million.

Among new releases, romantic comedy Khatta Meetha led the way with $309,211 at 83 locations, which was on the lower end of Bollywood movies. Documentary Countdown to Zero earned $41,307 at three theaters, while Todd Solondz's Life During Wartime had the best per theater average of any new release with $30,507, but played at only one location. The re-issue of Orlando made $10,885 at two theaters, while Spoken Word and Mugabe and the White African played at one theater each, earning a lowly $2,343 and $1,907, respectively.

Last Arthouse Audit
The 'Kids' Are More Than 'All Right'

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