Hop's $46.5 million opening week barely topped Battle: Los Angeles ($46 million) and Rango ($45.6 million) to claim the year's best seven-day start. Still, it trailed Alvin and the Chipmunks ($55.9 million), its most directly comparable title, and was way behind Illumination Entertainment's previous movie, Despicable Me ($85.6 million). With the Easter holiday quickly approaching, though, Hop will inevitably continue to cash in for weeks to come.
Source Code grossed $19.6 million in its first week, which was down from 2011's other adult-leaning thrillers like Unknown, The Adjustment Bureau and Limitless. It did at least sell about the same number of tickets as star Jake Gyllenhaal's Zodiac, though that's a minor achievement considering that movie's ultimately disappointing performance.
Insidious opened in third place with $17.4 million, which was a solid start considering the movie's incredibly low budget and the fact that it was upstart distributor FilmDistrict's first release. However, it was off a bit from The Rite, 2011's other major supernatural horror release, and was far behind the Paranormal Activity movies.
Limitless eased 38 percent to $12.5 million to bring its three-week total to $58.7 million. Despite opening lower, it will pass the respective totals of The Adjustment Bureau and Unknown this weekend.
Diary of a Wimpy Kid: Rodrick Rules rounded out the Top Five, falling 56 percent to $12.4 million. That's a much steeper decline than its predecessor, though that movie was bolstered by the run-up to the Easter holiday. Rodrick Rules tallied $40.6 million, which was almost exactly even with the first Wimpy Kid movie.
Last week's other new release Sucker Punch fared even worse than Rodrick Rules, plummeting 66 percent to $8.1 million. That's the harshest percentage drop yet for a Zack Snyder movie, topping Watchmen's 65 percent. With a two-week total of $31.9 million, Sucker Punch is poised to close below Legend of the Guardians: The Owls of Ga'Hoole's $55.7 million to become Snyder's lowest-grossing movie yet.
Falling outside the Top 12, The King's Speech (PG-13) earned just $1.6 million in its first week. It actually fell 27 percent from the R-rated version's last week in theaters, which is terrible considering the marketing muscle behind this re-release. Overall, the Academy Award winner for Best Picture has earned just north of $137 million.