The Lorax

A 12-year-old boy searches for the one thing that will enable him to win the affection of the girl of his dreams. To find it he must discover the story of the Lorax, the grumpy yet charming creature who fights to protect his world.

Summary Details
DistributorUnited International Pictures
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Opening$19,992
14 theaters
Budget$70,000,000
Release DateMar 23, 2012
MPAAPG
Running Time1 hr 26 min
GenresAdventure Animation Comedy Drama Family Fantasy Musical
In Release284 days/40 weeks
Widest Release14 theaters
DateRankWeekend %± LW TheatersChange AvgTo DateWeekend
Mar 23-254$19,992-14-$1,428$19,9921
Mar 30-Apr 14$29,229+46.2%14-$2,087$58,9752
Apr 6-88$7,623-73.9%10-4$762$71,0923
Apr 13-1510$8,122+6.5%9-1$902$87,6444
Apr 20-2212$4,415-45.6%9-$490$93,6615
Apr 27-2915$2,550-42.2%4-5$637$97,3816
May 4-621$171-93.3%2-2$85$96,9397
May 11-1326$126-26.3%1-1$126$97,0658